The Bankability List: Aamir is super bankable and SRK ranks behind Varun and Kangana! (WHAT?!)

The numbers have come in kind of incredible. This is what the stars’ ranking looks like according to their WW net returns on investment for the period 2010-16.

Rank Return on Investment Total

1 Aamir (5 Films) 832%
2 Salman (11 films) 262%
3 Kangana (7 Films) 194%
4 Varun (7 Films) 174%
5 SRK (9 Films) 172%
6 Ranveer (10 Films) 109%
7 Hritik (7 Films) 106%
8 Ranbir (9 Films) 100%
9 Akshay (25 films) 98%
10 Ajay (18 Films) 71%
11 Shahid (11 Films) 47%

I used the simplest formula (percentage of net WW profit/budget) suggested by my CA friend which I was told means if I gave Aamir 100 bucks, he’d give back 832 bucks or in case of Shahid, of the 100 bucks I gave him, he only gave me 47 back.

If you think it’s odd that Varun should be ranked higher than SRK, it’s because it is. BUT he was a part of Dilwale and technically, purely technically, the film counts as a hit in his kitty even though it is 100% an SRK film. But before you feel like that’s unfair, remember that Aamir’s numbers also include the super small Dhobi Ghat which only screened on 600 screens which are dragging his averages down.

Kangana was the real challenge to do. I didn’t know if I should count her multi-starrers as “hers” or do they get counted in the male stars’ kitty? So I went with films that have her in the lead. And her numbers are great even with disasters like Rajjo, Revolver Rani and I Love NY.

The Khans and footfalls: What the numbers tell us about BO pull of our Big 3

Numbers are great. I found a site which gave footfall numbers which I thought seemed a lot more reliable than ticket sales figures and gave us a better idea of which films got repeat audiences and whether the wide releases were as effective in gaining repeat customers for films or not. Since ticket prices vary and affect BO figures, footfalls should provide a clearer picture of which stars are doing really well.